How a German Master Chef Conquers Los Angeles Farmers’ Markets
If you’re a regular on Los Angeles Farmers’ Markets, you might have noticed a produce stand that stands out (yes, pun intended!). Instead of the general variety of local California veggies and fruits, this stand presents an outstanding variety of freshly harvested mushrooms. Did I say mushrooms? Yes! Name anything from Chanterelle to Morels to Porcini to Black Trumpet to Shiitake...
Read MoreA Word on PR Spam
I just learned about the Inconvenient PR Truth campaign, a PR industry initiative launched by Realwire’s CEO Adam Parker. The campaign aims at initiating a debate on PR irrelevance and how it’s polluting our online environment. According to research by news release distribution service Realwire, each year US and UK journalists receive an estimated total of 1.7 billion irrelevant...
Read More4 Marketing Tips for Voice-over Talents
The following is the content of an actual email I sent out to the members of the Los Angeles voice-over marketing group I’m participating in. These 4 marketing tips are targeted to voice-over artists in Los Angeles; however, that doesn’t mean that they aren’t equally useful to self-entrepreneurs in other industries and other cities. Just find the groups and keywords that fit...
Read MoreNews: Music, Trends, and Germany’s Insiders
What’s new at grenniMEDIA? Musician Jody Whitesides First and foremost, I am proud to be able to announce a new grenniMEDIA client: Jody Whitesides is a very talented young Los Angeles based musician who is currently busy preparing his Canadian single release. grenniMEDIA will provide publicist services for Jody, and is excited to be supporting Jody’s very promising endeavour. ...
Read More