It’s About People
We should know this. We’re humans. We’re born with an innate ability to be social and to interact on an interpersonal level. But too often we seem to forget this. We seem to forget that the human connection is what makes businesses thrive and what moves careers forward. But if you work in public relations and communications, you mustn’t forget that it’s people that...
Read MoreWhat PR and Communications Practitioners Can Learn from Generation Flux
I recently stumbled upon a Fast Company article about Generation Flux, pioneers of the new and chaotic frontier of business. Author Robert Safian presents members of GenFlux from different industries and their ways of surviving and thriving in times of uncertainty and chaos. It got me thinking: It’s not just the future of business that’s unpredictable. It’s also the future of communications...
Read More“What’s a Communications Plan?”
A friend of mine asked me not too long ago “What’s a communications plan?” A communications plan serves as a guideline of your marketing and public relations efforts. It can be as simple and as comprehensive as you need it to be – depending on your goals. The New Year marks a great starting point for your communications plan. Map out what kind of content you’d like to create over...
Read MoreFacebook Marketing: What You Can Learn From the Best 100 Global Brands
Question: Do you really want to use Facebook to market yourself or your brand? Answer: Yes, absolutely! BUT you want to do it right in order to engage your fans most effectively. How, you might ask? Well, you can learn from the pros…in this case, the big brands. WONGDOODY’s Facebook Global Best Practices study WONGDOODY, a marketing ideas agency with offices in Seattle and Los...
Read MoreWant Better Communication? What We Can Learn from Olympic Athletes
If you’ve been watching the Winter Olympics in Vancouver like me, you may have been impressed at the level of performance and the triumphs of these top athletes. And no matter what nation, every single Olympic athlete seems to have that same dedication and that mental strength that makes them reach for the gold medal. I believe that we can learn from the Olympians and apply these...
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